MLS | SAN DIEGO LAUNCH

Field Notes

We partnered with MLS and San Diego FC to create the launch campaign for their new team. This project gave our crew the unique opportunity to be embedded within San Diego’s passionate soccer community while showcasing the new Snapdragon Stadium in the campaign trailer. The film gained wide attention across the city and was shared by iconic San Diegans, including Manny Machado. Capturing the energy, pride, and excitement surrounding the team’s arrival, this project reflects the powerful connection between sport, culture, and community in San Diego.

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